Committed Leadership

Led by owners-directors who are distinctly set apart by the pride we take in our work

Cho Pei Lin :

Cho Pei Lin

Managing Director /

Cho Pei Lin, Managing Director of the agency, is a pioneer in introducing Litigation PR to Singapore. Pei Lin’s forte is in providing strategic PR consultancy in public affairs and public education campaign communications; corporate, litigation and crisis communications. Her strong acumen for developing creative and effective communication strategies has seen her sought after by clients...Read more

Ginny - Ann Oh:

Ginny – Ann Oh..

Director /

With an extensive experience in marketing, communications and branding, Ginny-Ann Oh’s expertise is in marrying organisations’ brand and public perception with communications objectives, to develop holistic integrated marketing communication strategies. She spearheads strategic and stakeholder communications, and is well-versed in corporate PR and issues management... Read more

Julie Chiang :

Julie Chiang

Director /

Julie Chiang’s passion and love for her job led her to take the road less trotted. She heeded the government’s call for entrepreneurship and creativity – Julie is one of the founding consultants of Asia PR Werkz. In her professional career, Julie has developed a broad-based communications practice which includes Consumer & Lifestyle PR, Healthcare PR, events management...Read more

Lim Wee Ling

Director /

Wee Ling has expertise in key areas of communication in the fields of corporate public relations, lifestyle and consumer technology, public policy messaging and issues management. Her strengths in strategic PR, media management as well as campaign conceptualization and development assists clients of Asia PR Werkz across a variety ...Read more

Sharon Koh :

Sharon Koh

Director /

Sharon Koh, Associate Director of APRW’s new Integrated Marketng Communications (IMC) Practice, brings with her over 13 years of Marketing and Brand Development experience on blue-chip accounts. A proven marketing strategist with diverse marketing experience from Proctor & Gamble, Trend Micro and most recently, Budget Airline, Scoot.As Head of Marketing and a pioneer employee at Scoot ...Read more.

Anu Gupta:

Anu Gupta

Director /

Anu started her public relations career in Bangalore (India’s Silicon Valley) 17 years ago, following which she moved to Dubai and set-up her own public relations agency – Watermelon PR. Watermelon PR grew to become one of the strongest local independent public relations agency in Dubai UAE. After her move to Singapore, she spent a few years as a freelance writer...Read more

Celene Lim:

Celene Lim

Founding Director /

Celene Lim, the Founding Director of Asia PR Werkz, is one of Singapore‘s most versatile industry veterans, with more than 25 years of Marketing and Public Relations experience to her credit. Her ardent client management philosophy of ‘total professional ownership and accountability’ resonates from the Business Development, Strategic Consulting...Read more